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Case study
May 22, 2023
Brand Identity
NOMU — A walk-up izakaya inspired container bar concept
Timeline
1.5 Month
Deliverables
Brand style guide
Interior design
Signage design
Menu design
Introduction
NOMU — A walk-up container bar concept located on the Eastside of San Antonio, TX. NOMU is a Japanese word that directly translates to “To Drink”. The concept is highly inspired by the traditional Japanese Izakaya, an informal style dive bar. The brand direction and visuals are heavily inspired by a fusion of futuristic modern tokyo and cyperpunk anime.
Project Objectives
NOMU needed a brand identity built from scratch — to capture the essence of traditional Izakaya with a touch of influence from the cyberpunk genre.
Scope of Work
Brand design
Environment Design
Brand Elements & Marketing Visuals
Brand & Environment Design
Brand Elements & Marketing Visuals
Expanding beyond digital presence, we created a suite of brand elements, container designs, and captivating marketing visuals. These elements unified NOMU's brand identity across offline and online channels, reinforcing brand recognition.
Creativity, unlimited.
Get access to top quality design with a simple monthly fee or try a one-time project plan.
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